Introduction to social media

Report by Sue Woolley

Lifespan Religious Education Conference 2011
Star Island, New Hampshire, 16 – 23 July 2011
Report on Social Media Workshop by Sue Woolley

Thanks to the generosity of the Manchester Academy Trust and the Hibbert Trust, I was able to attend this conference. The basic structure of our own Hucklow Summer School is based on this Unitarian Universalist conference, so many elements were familiar to me: the morning devotions, the daily theme talk, the compulsory morning workshops, optional afternoon activities, and lantern-lit procession to evening worship.

The morning workshop that I attended was led by the dynamic Peter Bowden, who is a “church growth consultant and Unitarian Universalist change agent” (to quote himself) who has dedicated his life to helping UU congregations to understand social media and to use them effectively. His blog (which is well worth looking at) is UU growth. I am writing the workshop up without much comment, as the things he was telling us are just as relevant to Unitarian congregations in the UK as to UU congregations in the US, if not more so.

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